ABOUT

ABOUT US

We are Robin and Willem, childhood friends, entrepreneurs, and fans of Spain and its gastronomy. We have a deep passion for the beautiful, honest, artisanal products produced by the various regions of Spain and have been tasting for over 30 years. To be honest, we're far from finished, and we're not professionals either. Everything we try is judged by a single criterion: is it delicious? Yes? Another one please, por favor.

We are aficionados; of food, of being together, of terraces and kitchen tables, of Spain, of good conversations, of pure flavours and of sharing good times with others.

PICA-PICA

Driven by our love for Spanish products and flavours, and the belief that we're not the only fans out there, we started Pica-Pica. Because what's better than sharing your passion with others?

Through Pica-Pica, we share our knowledge and experience with you in the form of delicious products, recipes, and tips. These are our secrets, the places where we've been finding the tastiest treats for years: at markets, butchers, and Spanish family businesses that have been practicing their trade for generations. 

Our goal isn't to offer the widest selection; rather, the opposite. We select only products we enjoy consuming ourselves, that we know well, and from suppliers we trust. This also means we're not necessarily the cheapest; our goal is always to offer the best value for money in our selection.

We invite you to take a look around the store and hope you enjoy our products as much as we do!